New Years Resolution
By January 2, 2017

The New Year is a great time to start fresh on any of your business goals; from starting your own business or to re-charging an existing venture. No matter the circumstances for your goal, it’s important to set up resolutions for yourself. The resolutions can help you better accomplish your goal and keep you on


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Marketing Like Your Favorite Authors
By August 10, 2016

Writers and authors are experts at marketing their brand or advertising for the launch of a new book. They engage us on and off the page in their work and through their advertising for said work. See how you can use the marketing strategies of authors for your business. Websites are Key Websites provide a


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The Best Newsletters to Stay in the Know
By August 4, 2016

We are constantly on our phones, so why not make the most of it? Many news sources and magazines have apps you can download to your phone, and even more have the option to sign up for a newsletter and have the top news and articles related to your area of interest sent right to


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3 Ways to Monitor Your Social Presence
By July 6, 2016

Working on various platforms is a great way to get word about your business out to the public. But it can get stressful and tiresome copying and pasting the same message across your various social media platforms. Thankfully, there are programs that can help you monitor, post and track your posts across platforms. Here are


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4 Platforms For Building Your Website
By June 22, 2016

The key to any great digital presence is a good website. From easy to use to a logical flow, a website is a major player in how your business is presented to your audience. While every business needs a website, not everyone can build a website from the binary code up. That’s when different platforms


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Google Analytics: Understanding Your Customer
By June 13, 2016

Whether you’re branding or blogging, marketing or advertising, you are probably looking to try different strategies to reach your target audience. But how can you tell which ones work? How do you know which strategy actually connected with your customers? That’s where the programs and insights of Google Analytics comes in. The software presents data


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By May 24, 2016

For many, creating the ideas for your marketing and advertising campaigns is the easy part. The hard part is trying to figure out which strategies and ideas did well and which didn’t. There are many different software that can help you analyze the data coming in from your different campaigns, but few can help you


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Facebook's Topic Data: What You Need To Know
By May 12, 2016

Facebook has been in the advertising and marketing news a lot recently with the new strategies, technologies and partnerships allowing marketers to improve their advertising on the platform.  With the release of their new Topic Data, Facebook once again is creating a new way for strategist to use the wealth of data about their audience


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How Buzzfeed’s Success Can Help Your Business
By May 9, 2016

From news to pop culture, the content of Buzzfeed spans the gambit of interests. This content is shared not only on their main website, but throughout social media and this has allowed Buzzfeed to increase their viewership immensely. A recent report by the company says that views of their content is up drastically compared to


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Getting Organized With A Content Calendar
By May 3, 2016

Organization is a key part to any advertising and marketing plan. Your content calendar is where all the ideas for content that you are going to share is mapped out. Here are some tips to creating an amazing content calendar. Content Calendars = Planning Planning and organizing your thoughts is just as important a step


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